Women in Insurance - August 4 2021
In this interview series, we profile women who are shaping the future of insurance. This week, we speak with Jocelyn Getson, Chief Growth Officer at Bindable, a market-leading insurtech company focused on alternative digital property and casualty distribution. Prior to joining Bindable, Jocelyn held various leadership positions in the insurtech industry including Head of SMB Strategy at Slice Labs and VP of Enterprise at Corvus Insurance. Jocelyn shares her career path to insurance and Insurtech, how data and APIs are transforming traditional insurance distribution channels, and her predictions for the future of distribution.
Jocelyn, tell us about your path to insurance and insurtech. What attracted you to the profession?
Well, as a young child, I dreamed of being in insurance…. Doesn’t everyone?
Actually, it was a bit of an evolution for me. I am truly passionate about customer experience and the struggle of protecting and differentiating a brand while helping people in their most challenging moments. I started with service contracts and warranties, which is an industry that pushes you to think through the entire product lifecycle. For example, I was always thinking: “What could go wrong? How can we repair damage? What are the customer’s expectations?” From there, I transitioned to working on a variety of products including commercial, cyber, and personal lines P&C, but the consistent theme has always remained the same – being trusted with making the sale, service, and coverage as transparent, convenient, and relevant as possible for the end customer.